What's missing in your Social Media?
Find out how B2B companies can be positively impacted by social media marketing and executing inbound marketing tactics. Learn what the missing ingredients are for successful social media campaigns.
Special guest Nancy Myrland, President of Myrland Marketing, and Chad Pollitt, Director of Social Media & Search Marketing, will reveal three steps for successful B2B social media marketing.
- Why B2B should use Social Media to connect with clients
- Why B2B struggle with Social Media
- How to approach the use of Social Media - Engagement
- What Content should be Distributed on Social Media
- Examples of B2B companies using Social Media successfully
Chad Pollitt shares where social media fits in an inbound marketing strategy and content's role. He will also define the tactical areas where many B2B companies struggle and offer solutions. Nancy Myrland will go into further strategic and tactical detail on content, delivery and engagement.